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Data: Harris Poll of 4,069 adults; Chart: Danielle Alberti/Axios

Over the past week, American attitudes toward the coronavirus have become dramatically more serious, as the U.S. has seen an uptick in positive cases and precautionary measures, according to a new survey provided exclusively to Axios by The Harris Poll.

Why it matters: The data shows that the public has developed a heightened sense awareness around the virus, and is losing its feeling of invulnerability.

  • More people are worried about hospitals running out of ventilators, fewer people are willing to shake hands with others, and roughly a quarter of the population fears dying from the virus. 
  • More people say they have canceled or postponed upcoming travel plans due to the coronavirus.

By the numbers: More Americans are taking precautionary measures.

  • More than 80% of Americans say they've increased washing their hands since the virus outbreak and more than 70% say they now use hand sanitizer.
  • A majority of Americans say they're stocking up on bottled water, canned goods, frozen food and toilet paper.

Between the lines: The survey also finds that more Americans are quickly changing their purchasing habits, which could have implications for the economy.

  • More than one-quarter of respondents (27%) say that the virus has had "major impacts" on their shopping habits.
  • More than half (53%) of respondents said Wednesday they that were no longer willing to go shopping, up from 43% just a few days ago.

Be smart: America's wake-up call comes as the administration and local governments have shown more signs that they are taking the spread of the virus seriously.

  • In recent days, more than half of the states in the U.S. have closed schools, cities have announced shelter-in-place orders and the White House has advised that no more than 10 people gather at a time.
  • That level of increased attention from the top seems to be resonating with Americans, as more say they regularly get information from the White House and state governors than they did when the survey was first deployed a week ago.

The bottom line: Americans are finally beginning to take the coronavirus seriously.

Go deeper

2 hours ago - Podcasts

Former Georgia Gov. Roy Barnes on the Senate runoffs

The future of U.S. politics, and all that flows from it, is in the hands of Georgia voters when they vote in two Senate runoffs on January 5.

Axios Re:Cap digs into the election dynamics with former Georgia Gov. Roy Barnes, a Democrat who served between 1999 and 2003.

2 hours ago - Health

Cuomo orders emergency hospital protocols as COVID capacity dwindles

Gov. Andrew Cuomo. Photo: Lev Radin/Pacific Press/LightRocket via Getty Images

New York Gov. Andrew Cuomo said on Monday that struggling state hospital systems must transfer patients to sites that are not nearing capacity, as rising coronavirus cases and hospitalizations strain medical resources.

Why it matters: New York does not expect to get the same kind of help from thousands of out-of-state doctors and nurses that it got this spring, Cuomo acknowledged, as most of the country battles skyrocketing COVID hospitalizations and infections.

Arizona certifies Biden's win

Photo: Demetrius Freeman/The Washington Post via Getty Images

Arizona officials certified the state's presidential election results on Monday, paving the way for President-elect Joe Biden to be awarded its 11 electoral votes.

Why it matters: The move deals yet another blow to President Trump's efforts to block or delay certification in key swing states that he lost. Biden beat the president in Arizona by more than 10,000 votes.