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Photo illustration: Pavlo Gonchar/SOPA Images/LightRocket via Getty Images

Amazon announced Wednesday it reached a deal to acquire MGM Studios for $8.45 billion, including debt. MGM is the home to several blockbuster franchises, including James Bond.

Why it matters: The deal — Amazon's second-largest acquisition ever, behind the $13.7 billion Whole Foods deal — represents a major milestone in the tech sector's push into entertainment.

Between the lines: MGM is a logical asset for Amazon to sweep up, given that it's one of the few remaining independent media assets available for purchase, alongside a handful of other studios and networks like Lionsgate and AMC Network.

  • Other tech giants like Apple and Netflix have reportedly eyed MGM, but ultimately passed on buying it. Tech companies have traditionally been hesitant to buy content companies that they could instead build themselves.
  • Amazon has already built its own movie studio, but the addition of MGM could strengthen it significantly increase the amount of content it would own and be able to license to other TV networks or streamers.

The big picture: The WarnerMedia-Discovery deal announced last week has sparked a frenzy among media companies looking to get even bigger to compete.

What to watch: While the Amazon deal is unlikely to face much antitrust scrutiny, policy experts expect it to heighten calls for antitrust legislation.

  • Some lawmakers already started weighing in amid rumors of the potential deal.
  • The news comes one day after D.C. Attorney General Karl Racine filed an antitrust lawsuit against Amazon, alleging the e-commerce giant's anticompetitive pricing practices result in higher costs for consumers and less choice in the online retail market.

Go deeper

Aug 31, 2021 - Technology

Scoop: Amazon quietly building live audio business

Illustration: Annelise Capossela/Axios

Amazon is investing heavily in a new live audio feature that's similar to other live audio offerings like Clubhouse, Twitter Spaces and Spotify's new live audio platform, sources tell Axios.

Why it matters: As with Amazon's efforts in podcasting and music subscriptions, the company sees live audio as a way to bolster the types of content it can offer through its voice assistant, Alexa, and its smart speaker products.

Kendall Baker, author of Sports
16 mins ago - Sports

College football gone mad

Former Notre Dame coach Brian Kelly walks in front of his players. Photo: David Madison/Getty Images

In the span of two days, the head coaches of two of the biggest college football programs in America have jumped ship, wooed by even greater challenges — and the almighty dollar.

Driving the news: Lincoln Riley is ditching Oklahoma for USC in a deal reportedly worth $110 million. LSU poached Brian Kelly from Notre Dame with a reported 10-year, $100 million contract.

Biden administration makes first move on data privacy

Illustration: Sarah Grillo/Axios

The Biden administration is launching its first big effort on privacy policy by looking at how data privacy issues affect civil rights.

Why it matters: An administration perspective on privacy policy could be key in developing a long-awaited national privacy law by putting the White House stamp on how to regulate privacy.