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Alexa vs. Siri: The big race for the best virtual assistant

Whole Foods near Axios World HQ in Arlington, Va., on Day 2 of Amazon control

"Amazon, Google, Microsoft racing to make their virtual assistants more powerful and pervasive," per Wall Street Journal front-pager by Laura Stevens and Tripp Mickle:

  • "Amazon is adding hundreds of engineers to the Alexa program and giving it hiring preference over other divisions."
  • "Apple still has the greatest reach among voice assistants, with Siri accessed monthly on more than 375 million Apple devices across 36 countries."
  • Amazon also has been aggressively signing deals with other companies to add Alexa to products ranging from Ford Motor Co.cars to Sears Holdings Corp.'s Kenmore refrigerators."
  • "Google said this week that it would open its assistant to other speaker makers including Sony Corp. , and to appliance makers like LG Electronics Inc., to incorporate the assistant into dryers and vacuums."