Nov 24, 2018

Black Friday online sales top $6 billion

Photo: Eric Vega/Getty Images

Online shoppers spent $6.22 billion during this year’s Black Friday alone — a record high and a 23.6% jump from last year, CNBC reports. It cited Adobe Analytics, which tracks transactions at 80 of the top 100 U.S. internet retailers like Amazon.

Details: The sales are being driven by the purchasing of big-ticket items from shoppers’ smartphones, including appliances, electronics and furnitures. Meanwhile, retailers like Target, Kohl's and Walmart are hoping that customers who opt to pick up their online orders in the stores will buy more once they arrive to pick up their items.

Go deeper