Jul 14, 2017
The economic messages that resonate with registered voters
- Mike Allen, author of Axios AM
Demos (pronounced with long "e") — a public-policy group trying to shape a Democratic agenda on working-class issues like household indebtedness, college affordability and economic challenges facing young people — tested economic messages with an online survey of 1,536 registered voters in June.
Data: Demos online survey of registered voters conducted June 5-14 2017; Chart: Chris Canipe / Axios
The most popular messages among all registered voters:
- Protect deals (Social Security, Medicare, protections for equal pay and workers' rights).
- Pocketbook issues.
- Squeezed out: redistribute some wealth so that income gaps don't disadvantage hardworking Americans.
- Reinvent the economy so that hard work is rewarded and opportunity exists for those willing to work hard.
- Debt-free college (prioritize higher education and help states invest in public institutions).
See the key findings (5 pages).
See the cross tabs (23 pages).